The biggest threat to your marketing isn’t your competition across the street. It’s a computer that reads the internet faster than you drink your morning coffee. Unlike Google, Bing, Yahoo, etc., generative AI Search, like Gemini or ChatGPT, does not give patients a list of links. It gives one, summarized answer. If your clinic isn’t […]
Tag: Plastic Surgery Marketing
5 Must-Have Website Features for Aesthetic Clinics to Attract Patients
You have a great clinic, a beautiful logo, and a website filled with stunning, yet very common, stock models. Just like 90% of the other aesthetic websites we see, your site looks good, but it makes no sales. Your clinic’s website is your best sales channel. This lack of focus costs clinics thousands in lost […]
Tips for Improving Your Clinic’s Online Reputation This End of the Year
As the end of the year approaches, most practice owners, from plastic surgeons to med spa directors,n nare focused on inventory, staff holidays, or Q1 budgets. But what about the factor that actually drives your future bookings? Your online reputation. In the aesthetic and medical field, trust is the foundation of your business. Patients don’t […]
